Featured Books

Optimum Drive

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WHY SHOULD YOU JUST BE GOOD WHEN YOU CAN BE GREAT? Optimum Drive is about achieving peak performance. As a professional racing driver, as well as a driving coach for over 20 years, Paul F. Gerrard believes that driving greatness is within our grasp. He teaches you about what it means to drive and how that connection with your car transcends life. Behind the wheel man and machine become one. In order to achieve this feat at the highest level takes: • MENTAL TOUGHNESS • FLOW • UNDERSTANDING YOUR TALENT • UNDERSTANDING YOUR CAR "If you know all about threshold braking, late apexes, and trolling for sponsors, but you’re still not achieving racing success, Paul Gerrard’s new book might be able to help.” - Csaba Csere Editor-in-Chief, Car and Driver 1993-2008

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$19.95 Pre Order

Stop Anxiety from Stopping You

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Our pace of life has increased exponentially in the last few decades. We are often too busy or preoccupied to attend to our emotions until they hit with the strength of a tornado. When anxiety and panic appear, they ravage our lives, our dreams and our spirit. Stop Anxiety From Stopping You shows the reader a framework to manage both anxiety and panic in a simple to implement six-step framework. It is possible to stop anxiety from stopping us in our tracks. In this book Dr. Odessky shows the reader how to understand the process of anxiety, and how to arm themselves with strategies that work. Dr. Odessky draws on her fifteen years of clinical experience to guide the reader through the process of not only reducing anxiety, but also enriching their life. Dr. Odessky is the right person to write this book and this is the right time. She writes with optimism and passion, as she has truly utilized her experience and knowledge to develop a system that shows the reader the tools they need to address their panic and anxiety. Stop Anxiety From Stopping You is a compelling and optimistic guide to moving the reader from difficulty to hope in reducing their anxiety and empowering themselves. Dr. Odessky shows the reader the steps to do this.

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$16.95 Pre Order

Advancing Your Photography

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In Advancing Your Photography, Silber provides the definitive handbook that will take you through the entire process of becoming an accomplished photographer. From teaching you the basics to exploring the stages of the cycle of photography, Silber makes it so you can master the art form. Purposefully compact, this handbook is meant to fit in your camera bag as it will be your guide and coach as you expand your artistic endeavor. Photography and the technology associated with it is constantly evolving, but the fundamentals remain the same. Advancing Your Photography will carry you forward in a lifetime of pursuing the art and chairmanship of photography. What you’ll learn from this book: * The top tips for making outstanding photographs from Ansel Adams and other top photographers — with many examples and step by steps to implement * How to put this advice into use and train your eye to see composition with emotional impact * Know and master the key points of operating your camera like a pro * How to capture remarkable photographs with more tips from the pros * How to process your images to professional standards From the book: "What makes this books so powerful is that I have been able to distill from my 1000s of hours of interviews with top photographers high level knowledge, that would take decades to acquire — but I have presented this knowledge in a way that even a new photographer can grasp and put right to work. If someone applies themselves and rolls up their sleeves, with this handbook, they can become an excellent photographer and make photographs that they and others will love."

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The Responsive Chord

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The essential guide to how media shape our lives. By the creator of the most talked about political ad in television history.

Tony Schwartz, the man the New York Times called the "king of sound," drew on his unrivaled wealth of experience in the communications industry, to give us The Responsive Chord, an engaging read and one of the seminal books on media. Through his decades of work, Schwartz came to understand that most advertisers, politicians, and educators—in fact, most all of us—use a model of communication long outmoded by the coming of electronic media. In The Responsive Chord, he shows us how this model has made us blind to many of the inner workings of modern communication. He explains how audio and visual material can be used to create “resonance” with an audience. His “resonance principle” explains that the meaning of an ad (or any other stimulus) is not present in the ad itself but rather in how the ad relates to the vast array knowledge and associations—both factual and emotional—already held in the mind of the viewer. Thus, audience members do not merely digest a message; they are an essential force in creating it.

The implications for anyone looking to impart a message or influence decisions are enormous.

And with so many people these days getting their information through social media and "fake news" sites, it is crucial that we understand the strong forces by which these outlets act upon us and, yes, manipulate our ideas and actions. The Responsive Chord reveals these forces in a captivating and eye-opening read.

 

“I read The Responsive Chord as a freshman in college and it affected everything I’ve ever made since. Its message is practical and deep. I’d recommend it to anyone.”

— Ira Glass, Creator & Host of NPR’s This American Life

“Tony Schwartz was a genius in his understanding of the communications revolution of the 20th century. My interview with him was one of my favorites and one of the most important of my own long career in broadcast journalism.”

— Bill Moyers, Journalist, Political Commentator and White House Press Secretary

“Tony Schwartz was not only an original theorist but a master persuader whose must-read book is brimming with indispensable insight about how humans construct meaning through media.”

— Prof. Kathleen Hall Jamieson, Director, Annenberg Public Policy Center

“Here's the still-true story about how a media environment can shape our thoughts, our purchases and, yes, our votes. It's not just the content that influences us; if only it were that simple. No, it's the media themselves, the political economy driving them, and the atomizing impact of their targeted messaging. Maybe reading this book will prepare us to think more critically about the way social media is used on, and against us today.”

— Douglas Rushkoff, author, Program or Be Programmed, Present Shock, and Throwing Rocks at the Google Bus

“The Responsive Chord had a profound impact on me when I first read it as a teenager, and it sparked a lifelong interest in the impact of media and technology in education. Re-reading it today, Tony Schwartz's observations about education in a media-saturated environment are deeply prescient and more relevant than ever.”

— Luyen Chou, Chief Product Officer, Pearson Education

"I keep talking to Tony, learning from Tony, practically every day. Radio and audio are Tony’s World. We just live in it.”

 Christopher Lydon, Radio Host of The Connection and Open Source, former New York Times Journalist

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Tiny House Basics

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"TINY HOUSE BASICS" ─ THE JOY OF TINY HOUSE LIVING TINY HOUSE LIVING IS SUSTAINABLE LIVING: "Tiny House Basics" is an adventure in off grid living! In their debut book, tiny house living experts Shelley and Joshua Engberg show you how you can join the revolution to downsize to small space living without giving up everything you hold dear. This is not about downsizing drastically, or giving up a lot of your necessities. They show you how your life still can be comfortable and entertaining in a tiny house living environment. This is about redefining what a house is and mastering organization, location and happiness. You can still keep your closet full and pantry stocked. TINY HOUSE LIVING TIPS AND TRICKS: As avid campers and off roaders, Shelley and Joshua present the best tips and tricks to help you enter the world of small space living. You will learn about: • How to maintain a good relationship in a small space • Practical downsizing for everyone • Small space living with pets • The pros and cons of off grid living and on grid living • How to make your small space feel big • Keeping your small space feeling fresh with practical storage solutions and design tips • Equipping your space for entertaining • Accordion/bi-fold style windows • How downsizing and simplifying your life will allow you more freedom and time

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Nourished

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How many of us would love to have a psychology of eating expert to explain why we head for the cheese doodles every time we get stressed? Well, now you do with Pamela Wasabi who not only helps us understand favorite food habits, urges and cravings but also the underlying reasons for it all in Nourished. Decades ago, Jon Robbins started the vegetarian food revolution with Diet For a New America, outlining the negative impacts of meat and sugar and the ethical issues of industrial food. While Robbins incited millions to become vegetarian and vegan in his polemic, the mind, body, spirit connection was left out. Picking up where Jon Robbins left off, Wasabi’s Nourished supplies the missing link with a thorough understanding of the spiritual aspect of food and how it impacts every aspect of wellness, both physical and emotional.

In her debut book, renowned farm-to-table chef Pamela Wasabi invites readers to discover a new love for cooking. For her, this isn’t about following recipes or some restrictive diet. It’s about appreciating the beauty of creating something to nourish yourself from the best nature has to offer. Anyone who’s ever felt frustrated in the kitchen or who relies on the microwave or daily takeout will learn how to easy it is to choose ingredients and make a satisfying meal all on your own. Pamela shows readers how learning to cook helped her to overcome medical challenges and put her on the path to becoming a plant-based chef. Organized in accordance with the life-cycle of a plant, from seed to plant to the nourishment on the table, Wasabi shares her passion for cooking healthy meals for loved ones. In the Roots section of the book, she explains what her life was like before she learned to cook or even knew what it meant to be vegan, and how getting pregnant and contending with a medical issue led her to educate herself about nutrition and change careers. The Kitchen section details about her decision to become a chef. She also explains the importance of cooking with quality ingredients. The Table portion examines the psychology of eating, why we like what we like and all the benefits we gain from cooking for ourselves. Finally, the Harmony section provides an overview of the role of cooking serves in family life and in our society, in general. What is the effect of losing our culinary traditions, and how can we restore them?

If you have ever dreamed of having a personal chef to provide you and your loved ones with hearty healthy food paced with ingredients for an optimal diet, look no further. Noted natural foods chef has created an inspirational guide that will please any palate and improve every reader’s health and wellbeing.

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