The Entrepreneur's Paradox
Release Date  
Pages   302
ISBN-13  978-1-64250-412-5
Categories  

The Entrepreneur's Paradox

How to Overcome the 16 Pitfalls Along the Startup Journey

By Curtis Morley

Conquer the 16 Pitfalls That Can Block Entrepreneurial Success

"…shows prospective business men and women how to reach their goals while creating a launchpad for a business" ―Ryne Williams, Daily Herald

Every entrepreneur is typically doing the same 16 things wrong or just not doing them at all.

What is the “entrepreneur’s paradox”? Author Curtis Morley coined a term that identifies the 16 pitfalls that many entrepreneurs fall into. He calls it the “entrepreneur’s paradox”. Morley is an educator, thought leader, patent holder, and innovator.  He is also a 5x Entrepreneur (achieving $5 in revenue for every dollar spent on marketing, advertising, sales, and any other growth expenses) who has actually produced 10x startup results. Morley explains that the exact qualities that aid an individual in founding a startup company (brilliance and expertise) are what prevent them from realizing expected success. What starts out as freedom and financial independence turns into grueling hours, stress and bills, and ultimately failure. This is the paradox that is entrepreneurship.

Understanding the “entrepreneur’s paradox” can be your key to success. Morley is here to show startup businesspersons how to achieve the golden rule of successful entrepreneurs—5x results. By teaching and coaching clients on the 16 pitfalls faced by all startups, he has promoted entrepreneurship development in multiple industries, sharpened entrepreneurial skills, and revealed the keys to superior, “next-level growth”. Morley’s guidebook contains all you need to conquer the entrepreneur’s paradox and put yourself on a defined pathway to business success.

Read The Entrepreneur’s Paradox and understand the 16 pitfalls that can block entrepreneurial success, including:

  • Climbing without a map
  • Building not selling
  • Losing sight of culture

Learned from books like The E-Myth Revisited, Traction, The One Thing, The 4-Hour Workweek, or Execution? Then The Entrepreneur’s Paradox is a must read!

Select format

$24.95
*This item has not been released and will not be available until: March 16, 2021

You May Also Like

The Entrepreneur's Paradox

By

Conquer the 16 Pitfalls That Can Block Entrepreneurial Success

"…shows prospective business men and women how to reach their goals while creating a launchpad for a business" ―Ryne Williams, Daily Herald

Every entrepreneur is typically doing the same 16 things wrong or just not doing them at all.

What is the “entrepreneur’s paradox”? Author Curtis Morley coined a term that identifies the 16 pitfalls that many entrepreneurs fall into. He calls it the “entrepreneur’s paradox”. Morley is an educator, thought leader, patent holder, and innovator.  He is also a 5x Entrepreneur (achieving $5 in revenue for every dollar spent on marketing, advertising, sales, and any other growth expenses) who has actually produced 10x startup results. Morley explains that the exact qualities that aid an individual in founding a startup company (brilliance and expertise) are what prevent them from realizing expected success. What starts out as freedom and financial independence turns into grueling hours, stress and bills, and ultimately failure. This is the paradox that is entrepreneurship.

Understanding the “entrepreneur’s paradox” can be your key to success. Morley is here to show startup businesspersons how to achieve the golden rule of successful entrepreneurs—5x results. By teaching and coaching clients on the 16 pitfalls faced by all startups, he has promoted entrepreneurship development in multiple industries, sharpened entrepreneurial skills, and revealed the keys to superior, “next-level growth”. Morley’s guidebook contains all you need to conquer the entrepreneur’s paradox and put yourself on a defined pathway to business success.

Read The Entrepreneur’s Paradox and understand the 16 pitfalls that can block entrepreneurial success, including:

  • Climbing without a map
  • Building not selling
  • Losing sight of culture

Learned from books like The E-Myth Revisited, Traction, The One Thing, The 4-Hour Workweek, or Execution? Then The Entrepreneur’s Paradox is a must read!

Read more

Purposeful Retirement Journal

By

Reclaim Your Time in Retirement

Discover the benefits of aging well. The transition to retirement can be difficult. For many of us, careers are fulfilling and give us a sense of purpose each day. How do you carry that over to the next stage of life? Hyrum W. Smith, award-winning author of the retirement books Purposeful Retirement and Purposeful Retirement Workbook & Planner, offers answers in this motivating guided journal. This book is split into 52 sections to keep you inspired every week of the year. Each section is an invitation to reflect on your values, take purposeful action, and define your future.

Retire inspired. Maybe you’ll rekindle creative hobbies or find new retirement jobs in your post-career years. The path you take is up to you. Each part in this journal gives you the tools you need to find your personal retirement plan and make it happen. After retirement planning with this journal, you’ll be enjoying retirement every day.

Pay It Forward. Give guidance and inspiration to someone you love who’s about to retire. The Purposeful Retirement Journal is great if you’re looking for gifts for elderly parents, the best retirement gifts for women or men, or even 50th birthday gift ideas.

When you’re feeling stuck or unfocused, turn to the Purposeful Retirement Journal. Each page challenges you to:

  • Ask yourself what you really want to do with your time
  • Find new ways to connect with the people you love
  • Bring your values and passions to light
  • Make your dreams a reality–it’s never too late!

This journal is the perfect companion to the book Purposeful Retirement. Readers who enjoyed books on retirement like How to Retire Happy, Wild, and Free101 Fun Things to Do in RetirementRetirement Reinvention; and Retirement is a Full-time Job will love this interactive way to find new purpose.

Read more

Betrayed by Work

By

Recover from Job Loss with the Support of Other Women

Women who read this book will find examples that inspire and enable them to move forward after the trauma of being fired. The successful women in Betrayed by Work show how they reclaimed and rebuilt their personal power and careers after they were rendered powerless by their employers—and offer practical tools for your own job loss recovery.

Emotionally, getting fired is one of life’s most difficult experiences. When women get fired, it is often devastating, traumatic, and isolating. We experience a sudden powerlessness that can destroy our confidence and feelings of self-worth. We grieve. We feel broken. It affects our self-esteem, our financial well-being, our professional identity, and our ability to look for other work—in short, it affects our entire way of life. How, then, does a woman navigate the emotional impact of this event? With other women.

You are not alone. In Betrayed by Work, authors Julie Erickson, MBA and Suzanne K. Vosburg, PhD bear witness to the stories of women just like you—and just like them. This book shows how women lost their jobs, describes what happened to them immediately and in the aftermath, validates women’s feelings about being fired, and offers a source of hope and companionship to those of us coping with either our own job loss or the sudden job loss of someone we know or love. In reading this book, discover:

  • True stories from women who are honest about how they were fired and what they felt while being let go
  • Key points to help process each story and apply its lesson to your own experience
  • Practical takeaways and suggestions to help you cope in the immediate aftermath of your job loss

If you were encouraged by personal growth books about women in business like In the Company of Women by Grace Bonney, Presence by Amy Cuddy, or Power Moves by Lauren McGoodwin, then you’ll be inspired and empowered by Betrayed by Work.

Read more

What Your Customer Wants and Can’t Tell You

By

Use Science to Understand Why People Buy

“The most important business book to come out in years.” –Michael F. Schein, author and columnist for Forbes, Inc, and Psychology Today

What Your Customer Wants (And Can’t Tell You) explains the neuroscience of consumer behavior. Learn exactly why people buy—and how to use that knowledge to improve pricing, increase sales, create better “brain-friendly” brand messaging, and be a more efffective leader.

Behavioral economics is the future of brands and business. What Your Customer Wants (And Can’t Tell You) goes beyond an academic understanding of behavioral economics and into practical applications. Learn how real businesses and business professionals can use science to make their companies better. In this book, business owner, consultant, and behavioral economics expert Melina Palmer helps leaders like you use the psychology of the consumer, innovation, and truly impactful branding to achieve real, bottom-line benefits.

Discover information and tools you can actually use to influence consumers. Go beyond data science for business and apply behavioral economics. Learn how the consumer brain works. Become a better leader and creatively and effectively market your brand by understanding the true needs of your customers.

Dramatically improve your effectiveness as a leader and marketer with the practical tools in this book, including:

  • Real-world examples that bring a concept to life and make it stick
  • Ideas to help you with problem solving for your business
  • Ways to hack your brain into coming up with innovative programs, products, and initiatives

If you liked marketing and business books like Nudge by Richard Thaler and Cass Sunstein, Predictably Irrational by Dan Ariely, or This is Marketing by Seth Godin, you’ll love What Your Customer Wants (And Can’t Tell You).

Read more

Marketing Mess to Brand Success

By

This Book Can Make You a Better Marketing Manager

In this second book of Scott Miller’s Mess to Success series, the FranklinCovey Executive VP reveals 30 career-challenging obstacles that you may encounter as a marketing manager and how he learned to transform them into team-enhancing opportunities.

One man’s mistake is another man’s lesson. Don’t let Scott Miller’s success story fool you. He has made and learned from many mistakes in his career. Featuring thirty chapters with challenges like “A Name is Not a Lead” and “Hire People Smarter Than You,” Marketing Mess to Brand Successshares a career worth of horrifying mistakes, missteps, and lessons learned. Whether you’re starting a new company, figuring out the best brand strategy for a niche market, or trying to land your first job as brand manager, this book is designed to prepare you for many of the inevitable challenges that you will encounter.

Avoid marketing messes and square up to successes. A marketing crash course will not make you a marketing star. But having a better understanding of the role of marketing in business development and making sure you’re focused and aligned with the right areas of an organization may. Each chapter inside Marketing Mess to Brand Success features true stories and relevant questions that challenge you to become a better marketing manager. Learn how to:

  • Navigate a nebulous marketing environment
  • Ensure career relevance inside a marketing division
  • Maximize time and investments with sales marketing strategies

If you enjoyed Management Mess to Leadership Success, or books like This Is MarketingBarking Up the Wrong Tree, or Made to Stick, then you need to add Marketing Mess to Brand Success to your business bookshelf.

Read more

The Fearless Woman's Guide to Starting a Business

By

Achieve Your Goals. Start Your Small Business. Be Unstoppable.

The Fearless Woman’s Guide to Starting a Business is a book for freedom-seeking female entrepreneurs and solopreneurs who want to know how to connect with their true passions, skills, and desires—and want to get honest with themselves about their reasons for wanting their own business, so they can find true and personal success.

Learn what type of new business you want to lead. Through a combination of data, neuroscience, true stories, humor, and the type of frankness that you would expect from your best girlfriend, this book will help you determine the real reasons and motivations behind starting a business—and then dare you to dream big about what being the head of a woman-owned business can do for you.

Find real tools for real women in business. When creating a start-up, it can be difficult to stay the course—to choose yourself and stay motivated on the hardest days. Ameé Quiriconi, author and entrepreneur behind the One Broken Mom podcast, has your back. In The Fearless Woman’s Guide to Starting a Business, learn about:

  • The main reasons business owners report why they closed their businesses—and how you can avoid their failure
  • Specific techniques and insights needed for building a new business and brand that is authentic to who you are
  • How to turn your side hustle or hobby into a money-making endeavor
  • Strategies for navigating the sometimes-hostile world businesswomen live and work in every day

Readers of business books and entrepreneurship books for women like Girl on Fire by Cara Alwill Leyba, Fear is my Homeboy, or Boss Up! will love The Fearless Woman’s Guide to Starting a Business.

Read more